UI / UX Design
User research, interaction design, and high-fidelity interfaces focused on clarity and accessibility. We deliver annotated designs ready for implementation and validation.
Services — tailored design and production for product teams
Studio Fig offers a focused suite of services that bridge product strategy, design, and front-end production. We work with founders and product teams across India to establish design systems, craft user interfaces, and build accessible, performant websites. Our approach is practical: start with measurable goals and fast validation, then evolve a living system that reduces engineering burden and improves time-to-market. For marketing sites we emphasise conversion, fast load times, and semantic markup; for product interfaces we prioritise clarity, accessibility, and consistent components. Each engagement includes documentation and delivery artifacts so teams can continue to iterate independently.
End-to-end product design
From discovery to handoff, we help teams define product goals, map journeys, and deliver production-ready components and guidelines.
How we work — a practical, measurable process
We begin with a concise discovery phase to surface assumptions, user needs, and measurable success criteria. That insight informs a prioritized roadmap: prototypes for high-risk interactions, a compact component library for core flows, and performance budgets for web delivery. Our designs come with interaction notes, accessibility checks, and a production checklist for engineering handoff. We collaborate through regular demos and shared artifacts so stakeholders can validate outcomes rapidly. This approach reduces rework, accelerates release schedules, and produces interfaces that are both usable and maintainable. Over time, teams receive a living design system containing tokens and components that simplify new feature work and keep visual language consistent across platforms.
We value measurable improvements: faster onboarding, reduced support requests, and improved conversion rates. To achieve that, we embed analytics-friendly designs and recommend lightweight A/B tests where appropriate. For Indian markets we pay attention to localization, network conditions, and device diversity to ensure experiences are inclusive for all users.
Core services
Design Systems
Tokens, component libraries, and documentation to keep product teams aligned. We provide implementation-ready assets for React and common front-end stacks.
Web Development
Performance-first implementation, progressive enhancement, and semantic markup. We optimise for Lighthouse metrics and real-world network conditions common in India.
Analytics & Optimization
Conversion audits, lightweight experimentation, and analytics instrumentation to measure the impact of design changes and guide iteration.
Accessibility Audits
WCAG AA audits, remedial guidance, and implementation support to make products inclusive for a diverse audience.
Workshops & Training
Hands-on workshops for product teams: design thinking, component-driven development, and accessibility training tailored to your needs.
Engagement models
We work on fixed-scope projects, retained partnerships, and short-term sprints depending on your needs. Typical timelines vary: discovery (1–2 weeks), delivery (4–12+ weeks) depending on scope. Pricing and scope are transparent and aligned to measurable outcomes.